New AMD Card Drives Displays Faster

June 15, 2008
David Schloss, Technology Editor

For Mac and PC owners looking to get more bang for their buck—especially those who need to drive dual displays up to 30," AMD has announced the budget-priced yet high performance ATI Radeon HD 3870 Mac & PC Edition.

The $129 card pushed HD quality video across twin dual-link DVI ports (that means you can connect two Apple 30" Cinema Displays) for graphics-heavy work, the kind of which photographers and videographers often encounter.

The marketing materials for the card, which is set to be released later this month are full of terms like "Unified Shader Architecture," all of which boils down to the fact that this is a high-powered card without a big sticker price.

Because of new chip design, the 3870 runs cooler and more efficiently than previous AMD cards, which means you'll spend less to run those big 30-inch displays.

The latest addition to the PDN family, the PDN Gear Guide in print, has a total circulation of 30,000, and covers the latest and greatest in photographic equipment. Initially created in 2006 to be the official guide to PDN's annual flagship photography event, PDN PhotoPlus International Conference + Expo, the PDN Gear Guide is now also available online for gear news and updates 365 days a year.
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